Metro Chapter, said this year’s events showed the LGBTQ community has “pulled itself up by the bootstraps” since the 1969 Stonewall riots inspired the first Pride Month. Riah Gonzales-King, president of the Equality Chamber of Commerce’s D.C. Some LGBT advocates have praised the increased focus on transgender rights in a year that has seen growing political battles over the use of transgender pronouns for gender-transitioning children in public schools. In recent years, marketing campaigns for Dr Pepper and Cottonelle also have featured “top” and “bottom” references.
DeSantis and Republican lawmakers in Texas also have flirted with the idea of making it illegal for parents to take children to “family-friendly” drag queen performances that companies ranging from Taco Bell to local gay nightclubs have hosted.Īs part of a new Pride Month campaign this year, Uber-owned Postmates released a sexualized advertising campaign with gay sex references to “topping” and “bottoming” to promote a new “bottom-friendly menu” in Los Angeles and New York.īurger King’s new “Pride Whopper” for customers in Austria, which featured either “two equal” top buns or bottom buns, led its advertising firm to apologize this month following a viral backlash from the LGBT community on Twitter. Ron DeSantis, a Republican who signed a ban on gender identity discussions in K-3 public schools at the end of March. continued to promote transgender advocacy this month as part of an ongoing feud with Florida Gov. The recent wave of events reflects a hard pivot this year for Pride Month - June’s annual celebration of gay rights - away from more conventional, rainbow-drenched ads featuring same-sex couples.